Interim Transformation Management & Executive Coaching
Partnering with leaders and teams to transform organizations from the inside out — building clarity, alignment and momentum.
for BUSINESS LEADERS
Navigating pivotal moments
I partner with entrepreneurs, senior leaders, and leadership teams during periods of change and growth.
My work brings leaders together to create clarity, trust, and shared direction. Across 1:1 coaching, leadership team work, and strategic transformation programs, I help leaders move forward with coherence — without losing themselves or the people around them in the process.
This is for leaders who value the quality of alignment as much as the strategy itself.
The fire&soul formula
Transform from the Inside Out
Strategic Direction – align vision, strategy, and goals.
Leadership Psychology – uncover relational intelligence, mindset and culture.
Curated Experiences – gain aligned action, buy-in and accountability.
„Strategy sets direction. Alignment makes transformation possible.“
STEFFI GRANACHER
WITH FIRE & SOUL
NAVIGATING THE ERA OF ALGORITHMS AND AI
Orchestrating the human system
In a world of rapid digital adoption, the biggest challenge is not technology — it’s creating alignment and trust that allow change to unfold within the organization.
While AI accelerates decisions, it cannot replace emotional intelligence or human connection. Human-centered strategies sustain clarity, cohesion, and performance in uncertainty.
STEFFI GRANACHER
“You cannot force transformation.
You can only create the conditions for it to unfold.”
LET’S STEP OUT
The leadership
challenges my clients face
I’m collaborating with change makers who are:
Struggling to reduce leadership misalignment in high-stakes transitions
Feeling stuck in reactive loops, complexity, or team dysfunction
Overdelivering at the expense of their own health and power
Being stressed & emotionally overwhelmed by constant demands
Pretending & hiding behind roles that no longer feel aligned
„70 % of strategic initiatives fail because leadership teams are mis-aligned”
MCKINSEY & COMPANY (2024)
AUTHENTIC LEADERSHIP
Transform how you lead
– by becoming more you.
Clarity
Cut through complexity and emotional overwhelm to define clear priorities and achieve strategic clarity. Create mental space to lead with greater focus and ease to make decisions faster.
Confidence
Gain awareness over unconscious patterns and layers of conditioning to unlock emotional resilience. Lead with presence and confidence to drive meaningful impact across your teams.
Direction
Transform reactive habits into intentional leadership by shifting from survival mode into visionary leadership. Learn to self-resource and cultivate a culture of transparency and ownership, where aligned action and accountability naturally flow.
How to work
with me
Executive Coaching for Business Leaders & Entepreneurs
I partner with leaders and founders who want to build clarity, resilience, and emotional mastery at a personal level. Through 1on1 coaching, I guide you in revealing blind spots, shifting habits, and strengthening self-trust, so you can lead with greater presence and strategic focus.
Together, we focus on developing resilience and inner stability, setting healthy professional boundaries, and cultivating a grounded, authentic leadership style.
Curated Leadership Experiences
Step away from daily routines and into a space designed for reflection, connection, and realignment. While most leadership development focuses on skills or mindset, these curated experiences are tailored to identity, relational dynamics, and internal coherence — the levels where leadership truly breaks or holds.
Whether hosted in Zürich or across Europe, each experience blends strategic clarity with emotional intelligence, creating the conditions for trust, alignment, and meaningful dialogue to emerge naturally.
Interim Management & Strategic Advisory
I step in as a Fractional Chief Transformation Officer to support leadership teams during pivotal moments — post-merger integration, restructuring, or rapid growth. Together, we co-create programs that align leadership, strengthen trust, and create the conditions for transformation to land and scale.
My focus is on simplifying complexity and fostering alignment, so strategy, people, and process move forward in coherence — without force, but with clear impact.
inside real PROJECT success
Projects & Case Studies
From Strategy to Impact: 4x faster decisions and 60% more engaged leaders in the medical technology industry
Partnered with Chief Communication Officer and CHRO; conducted board workshops; developed tailored leadership program for C-level minus 1 and 2 levels; designed and launched 2-day leadership summit; conceptualized target-group specific communication strategy; created and implemented 20 tailored culture change initiatives and monitored change adoption progress; created and executed 8 launch events at global sites.
Key results:
Increased decision speed by 4x
Increased leadership engagement by 60%
Organizational Transformation Strategy x Leadership Program
M&A Strategy in Action: 1M+ active users gained for a podcast scale-up
Collaborated with CHRO and mentored M&A Integration Lead; hosted workshop to co-create tailored post-merger integration playbook; advised and sparred 4 ongoing post-merger integrations.
Key result:
Reached >1M active users across EuropePost-Merger Integration Strategy
From Chaos to Clarity: A new company vision and 4x extended runway for a Commercial Real Estate Tech Start-Up
Partnered with CEO founder to re-define company vision and prioritization mechanisms; developed target organizational design; conducted sales transformation optimizing structure, processes, roles & responsibilities; refined team rituals, meeting culture and communication mechanisms; organized team workshops
Key result:
Closed € 85k in MRR extending runway from 2.5 to 10 monthsOrganizational Transformation Strategy
From Integration to Impact: Leading cross-cultural operating model transformation to drive 5G innovation in the technology sector
Collaborated with CHRO in conducting target operating model redesign; created change management strategy; set up and implemented change roadmap and communication plan (100 day plan); organized townhalls and workshops; triumphed retention risk.
The challenge:
Uniting two fundamentally different cultures. On one side, a traditional, family-owned midsize company with deep-rooted values and hierarchical structures; on the other, a fast-scaling tech-driven enterprise defined by innovation and global ambition - all while ensuring business continuity and employee retention through a critical operating model transformation.Post-Merger Integration Strategy
From Merger to Momentum: Talent strategy that drives retention and performance for a joint venture in the automotive industry
Led com & change workstreams partnering with CHRO; developed tailored talent development program incl. performance mgmt across 7 countries; drafted new organisation, role descriptions and career paths; adjusted compensation and benefit schemes; accompanied implementation.
Key results:
Retention strategy
Talent development program
Post-Merger Integration Strategy x Talent Program
Transforming compliance into a culture of integrity with 18 initiatives, 300 policies, and 1 global Standard
Partnered with Chief Compliance Officer advising regulatory-enforced operating model transformation in the automotive industry; designed change management framework and rolled-out 18 initiatives across 21 countries; turned policies into global training program and monitored change adoption to foster trust and ethical awareness among employees.
Key results:
Established robust anti-fraud and environmental compliance systems (Training program)
Enacted 300 new or revised policies
Launched global whistle-blower program supporting 19 languages
Organizational Transformation Strategy
From Insolvency to Acquisition: Guiding tech leadership through strategic separation and 95% retention success
Identified key separation hotspots and provided strategic recommendations with regards to the going-forward integration in the technology industry; developed separation guiding principles and Day-1 operating model; supported CEO in identifying key employees; developed and implemented employee retention
Key results:
Achieved 95% of key employee retention
Hotspot Matrix
Employee retention strategy
Separation Assessment as part of a Carve-out
From Strategy to Impact: 4x faster decisions and 60% more engaged leaders in the medical technology industry
Partnered with Chief Communication Officer and CHRO; conducted board workshops; developed tailored leadership program for C-level minus 1 and 2 levels; designed and launched 2-day leadership summit; conceptualized target-group specific communication strategy; created and implemented 20 tailored culture change initiatives and monitored change adoption progress; created and executed 8 launch events at global sites.
Key results:
Increased decision speed by 4x
Increased leadership engagement by 60%
Organizational Transformation Strategy x Leadership Program
M&A Strategy in Action: 1M+ active users gained for a podcast scale-up
Collaborated with CHRO and mentored M&A Integration Lead; hosted workshop to co-create tailored post-merger integration playbook; advised and sparred 4 ongoing post-merger integrations.
Key result:
Reached >1M active users across EuropePost-Merger Integration Strategy
From Chaos to Clarity: A new company vision and 4x extended runway for a Commercial Real Estate Tech Start-Up
Partnered with CEO founder to re-define company vision and prioritization mechanisms; developed target organizational design; conducted sales transformation optimizing structure, processes, roles & responsibilities; refined team rituals, meeting culture and communication mechanisms; organized team workshops
Key result:
Closed € 85k in MRR extending runway from 2.5 to 10 monthsOrganizational Transformation Strategy
From Integration to Impact: Leading cross-cultural operating model transformation to drive 5G innovation in the technology sector
Collaborated with CHRO in conducting target operating model redesign; created change management strategy; set up and implemented change roadmap and communication plan (100 day plan); organized townhalls and workshops; triumphed retention risk.
The challenge:
Uniting two fundamentally different cultures. On one side, a traditional, family-owned midsize company with deep-rooted values and hierarchical structures; on the other, a fast-scaling tech-driven enterprise defined by innovation and global ambition - all while ensuring business continuity and employee retention through a critical operating model transformation.Post-Merger Integration Strategy
From Merger to Momentum: Talent strategy that drives retention and performance for a joint venture in the automotive industry
Led com & change workstreams partnering with CHRO; developed tailored talent development program incl. performance mgmt across 7 countries; drafted new organisation, role descriptions and career paths; adjusted compensation and benefit schemes; accompanied implementation.
Key results:
Retention strategy
Talent development program
Post-Merger Integration Strategy x Talent Program
Transforming compliance into a culture of integrity with 18 initiatives, 300 policies, and 1 global Standard
Partnered with Chief Compliance Officer advising regulatory-enforced operating model transformation in the automotive industry; designed change management framework and rolled-out 18 initiatives across 21 countries; turned policies into global training program and monitored change adoption to foster trust and ethical awareness among employees.
Key results:
Established robust anti-fraud and environmental compliance systems (Training program)
Enacted 300 new or revised policies
Launched global whistle-blower program supporting 19 languages
Organizational Transformation Strategy
From Insolvency to Acquisition: Guiding tech leadership through strategic separation and 95% retention success
Identified key separation hotspots and provided strategic recommendations with regards to the going-forward integration in the technology industry; developed separation guiding principles and Day-1 operating model; supported CEO in identifying key employees; developed and implemented employee retention
Key results:
Achieved 95% of key employee retention
Hotspot Matrix
Employee retention strategy
Separation Assessment as part of a Carve-out
From Strategy to Impact: 4x faster decisions and 60% more engaged leaders in the medical technology industry
Partnered with Chief Communication Officer and CHRO; conducted board workshops; developed tailored leadership program for C-level minus 1 and 2 levels; designed and launched 2-day leadership summit; conceptualized target-group specific communication strategy; created and implemented 20 tailored culture change initiatives and monitored change adoption progress; created and executed 8 launch events at global sites.
Key results:
Increased decision speed by 4x
Increased leadership engagement by 60%
Organizational Transformation Strategy x Leadership Program
M&A Strategy in Action: 1M+ active users gained for a podcast scale-up
Collaborated with CHRO and mentored M&A Integration Lead; hosted workshop to co-create tailored post-merger integration playbook; advised and sparred 4 ongoing post-merger integrations.
Key result:
Reached >1M active users across EuropePost-Merger Integration Strategy
From Chaos to Clarity: A new company vision and 4x extended runway for a Commercial Real Estate Tech Start-Up
Partnered with CEO founder to re-define company vision and prioritization mechanisms; developed target organizational design; conducted sales transformation optimizing structure, processes, roles & responsibilities; refined team rituals, meeting culture and communication mechanisms; organized team workshops
Key result:
Closed € 85k in MRR extending runway from 2.5 to 10 monthsOrganizational Transformation Strategy
From Integration to Impact: Leading cross-cultural operating model transformation to drive 5G innovation in the technology sector
Collaborated with CHRO in conducting target operating model redesign; created change management strategy; set up and implemented change roadmap and communication plan (100 day plan); organized townhalls and workshops; triumphed retention risk.
The challenge:
Uniting two fundamentally different cultures. On one side, a traditional, family-owned midsize company with deep-rooted values and hierarchical structures; on the other, a fast-scaling tech-driven enterprise defined by innovation and global ambition - all while ensuring business continuity and employee retention through a critical operating model transformation.Post-Merger Integration Strategy
From Merger to Momentum: Talent strategy that drives retention and performance for a joint venture in the automotive industry
Led com & change workstreams partnering with CHRO; developed tailored talent development program incl. performance mgmt across 7 countries; drafted new organisation, role descriptions and career paths; adjusted compensation and benefit schemes; accompanied implementation.
Key results:
Retention strategy
Talent development program
Post-Merger Integration Strategy x Talent Program
Transforming compliance into a culture of integrity with 18 initiatives, 300 policies, and 1 global Standard
Partnered with Chief Compliance Officer advising regulatory-enforced operating model transformation in the automotive industry; designed change management framework and rolled-out 18 initiatives across 21 countries; turned policies into global training program and monitored change adoption to foster trust and ethical awareness among employees.
Key results:
Established robust anti-fraud and environmental compliance systems (Training program)
Enacted 300 new or revised policies
Launched global whistle-blower program supporting 19 languages
Organizational Transformation Strategy
From Insolvency to Acquisition: Guiding tech leadership through strategic separation and 95% retention success
Identified key separation hotspots and provided strategic recommendations with regards to the going-forward integration in the technology industry; developed separation guiding principles and Day-1 operating model; supported CEO in identifying key employees; developed and implemented employee retention
Key results:
Achieved 95% of key employee retention
Hotspot Matrix
Employee retention strategy
Separation Assessment as part of a Carve-out
From Strategy to Impact: 4x faster decisions and 60% more engaged leaders in the medical technology industry
Partnered with Chief Communication Officer and CHRO; conducted board workshops; developed tailored leadership program for C-level minus 1 and 2 levels; designed and launched 2-day leadership summit; conceptualized target-group specific communication strategy; created and implemented 20 tailored culture change initiatives and monitored change adoption progress; created and executed 8 launch events at global sites.
Key results:
Increased decision speed by 4x
Increased leadership engagement by 60%
Organizational Transformation Strategy x Leadership Program
M&A Strategy in Action: 1M+ active users gained for a podcast scale-up
Collaborated with CHRO and mentored M&A Integration Lead; hosted workshop to co-create tailored post-merger integration playbook; advised and sparred 4 ongoing post-merger integrations.
Key result:
Reached >1M active users across EuropePost-Merger Integration Strategy
From Chaos to Clarity: A new company vision and 4x extended runway for a Commercial Real Estate Tech Start-Up
Partnered with CEO founder to re-define company vision and prioritization mechanisms; developed target organizational design; conducted sales transformation optimizing structure, processes, roles & responsibilities; refined team rituals, meeting culture and communication mechanisms; organized team workshops
Key result:
Closed € 85k in MRR extending runway from 2.5 to 10 monthsOrganizational Transformation Strategy
From Integration to Impact: Leading cross-cultural operating model transformation to drive 5G innovation in the technology sector
Collaborated with CHRO in conducting target operating model redesign; created change management strategy; set up and implemented change roadmap and communication plan (100 day plan); organized townhalls and workshops; triumphed retention risk.
The challenge:
Uniting two fundamentally different cultures. On one side, a traditional, family-owned midsize company with deep-rooted values and hierarchical structures; on the other, a fast-scaling tech-driven enterprise defined by innovation and global ambition - all while ensuring business continuity and employee retention through a critical operating model transformation.Post-Merger Integration Strategy
From Merger to Momentum: Talent strategy that drives retention and performance for a joint venture in the automotive industry
Led com & change workstreams partnering with CHRO; developed tailored talent development program incl. performance mgmt across 7 countries; drafted new organisation, role descriptions and career paths; adjusted compensation and benefit schemes; accompanied implementation.
Key results:
Retention strategy
Talent development program
Post-Merger Integration Strategy x Talent Program
Transforming compliance into a culture of integrity with 18 initiatives, 300 policies, and 1 global Standard
Partnered with Chief Compliance Officer advising regulatory-enforced operating model transformation in the automotive industry; designed change management framework and rolled-out 18 initiatives across 21 countries; turned policies into global training program and monitored change adoption to foster trust and ethical awareness among employees.
Key results:
Established robust anti-fraud and environmental compliance systems (Training program)
Enacted 300 new or revised policies
Launched global whistle-blower program supporting 19 languages
Organizational Transformation Strategy
From Insolvency to Acquisition: Guiding tech leadership through strategic separation and 95% retention success
Identified key separation hotspots and provided strategic recommendations with regards to the going-forward integration in the technology industry; developed separation guiding principles and Day-1 operating model; supported CEO in identifying key employees; developed and implemented employee retention
Key results:
Achieved 95% of key employee retention
Hotspot Matrix
Employee retention strategy
Separation Assessment as part of a Carve-out
STEFFI GRANACHER
„This is not about becoming someone. It is about remembering who you are.“
THE FIRE & SOUL BEHIND
Hi, I’m Steffi – Interim Transformation Manager and Executive Coach.
Over the past 13 years, I’ve worked with senior leaders and C-level executives at moments that matter — when direction shifts, pressure rises and the path forward isn’t obvious.
These moments often sit around transformation — post-merger integration, strategic realignment, or organizational change — where clarity, trust, and alignment determine whether strategy turns into tangible results.
I work best where there is history — and a need for a new future.
My work focuses on amplifying what already works while shifting outdated structures and ways of thinking into aligned action. I do this by leveraging my superpower: Navigating complex stakeholder landscapes.
I partner with leaders who have outgrown how they lead — supporting a return to authentic authority in complex environments.
I am convinced that we hold the answers to our questions within, that's why I focus on creating supportive conditions to access them.
My background across consulting, venture capital, and board roles in tech scale-ups allows me to bridge structure with an entrepreneurial mindset and strategy with hands-on execution.
I partner with leaders who take ownership and are willing to make consequential decisions — helping people, teams, and organizations move forward, together.
ENTREPRENEURIAL LEADERSHIP
As a Fractional Chief Transformation Officer, I’ve helped 3 tech start-ups close €85K in MRR in 5 months, extend their runway from 2.5 to 10 months, and grow past 1M+ active users — while navigating uncertainty and pressure with emotional regulation and self-awareness.
WHY ME
Humen-centered Leadership
ADVENTURE & PLAY IN LEADERSHIP
What makes my work different: I bring bold curiosity, movement, and play into strategic advisory and leadership development — not as distraction, but to spark creative thinking, build trust, and open new leadership perspectives.
STRATEGIC TRANSFORMATION EXPERTISE
I’ve supported 10,000+ leaders across 15+ large-scale transformations, helping reduce leadership misalignment, enable culture change, and create impact that lasts.
Testimonials
“Steffi helped me develop a clear leadership vision and the confidence to drive meaningful change within my company at a crucial moment. She has a real gift for asking the right questions at exactly the right time - cutting through the noise and helping me focus on what truly matters as a founder. With her executive coaching support, we closed €85k in MRR within just five months. I especially loved our creative whiteboard strategy sessions as they brought clarity, direction, and fresh momentum to my leadership.”
Jonathan Teh, CEO & Founder @ Setting HQ
“Steffi brought together so many interesting and diverse people in one spot! I loved how she paired professional facilitation with fun group icebreakers.”
Astrid Ebner, Senior People & Culture Manager @ Ampeers Energy
“Steffi has the unique ability to bring people together and combines it with impressive drive and passion. Not only was her support invaluable as a personal coach, but she also just gets shit done. It has been an immense pleasure – and a teaching experience – to work with her.”
Felix Bauer, Founder @ DoNoHarm
“Definitely one of the most memorable experiences of the year. Can't wait for the next one!”
Alvaro Caro Rincon, Senior Manager Structured Finance @ Auto1 Group
“During a major company transition, Steffi’s coaching helped unlock new skills and reshape how we interacted as a team. While methodically unraveling the potential of each team member, she also challenged me to push my own leadership boundaries in a very supportive manner. Her coaching style is grounded in both empathy and structure, and she played a vital role in our transformation journey."
Cristina Lucut, Lead Architect & Interior Design @ Setting HQ
“The atmosphere and energy were incredible and the organization was amazing!”
Tanja Riegger, Key Account Marketing Senior Specialist EMEA @ On Running
"Working with Steffi is always excellent - her empathy, structure, and customer-centric mindset inspire trust and lasting impact. Across multiple transformation projects, her tailored leadership advisory consistently delivered real results. I’ve seen first-hand how her customized programs and strategic clarity unlock engagement and alignment - not just for senior leaders, but entire teams."
Christoph Haupenthal, Managing Director @ Expacon
“I loved the fact that so many of the elements were brought together by the attendees of the event, and yet it looked so perfectly curated as if a professional event organizer took care of it - Steffi unlocked true co-creation magic!”
Costanza Carissimo, Investment Director @ Cathay Innovation
“Steffi helped me develop a clear leadership vision and the confidence to drive meaningful change within my company at a crucial moment. She has a real gift for asking the right questions at exactly the right time - cutting through the noise and helping me focus on what truly matters as a founder. With her executive coaching support, we closed €85k in MRR within just five months. I especially loved our creative whiteboard strategy sessions as they brought clarity, direction, and fresh momentum to my leadership.”
Jonathan Teh, CEO & Founder @ Setting HQ
“Steffi brought together so many interesting and diverse people in one spot! I loved how she paired professional facilitation with fun group icebreakers.”
Astrid Ebner, Senior People & Culture Manager @ Ampeers Energy
“Steffi has the unique ability to bring people together and combines it with impressive drive and passion. Not only was her support invaluable as a personal coach, but she also just gets shit done. It has been an immense pleasure – and a teaching experience – to work with her.”
Felix Bauer, Founder @ DoNoHarm
“Definitely one of the most memorable experiences of the year. Can't wait for the next one!”
Alvaro Caro Rincon, Senior Manager Structured Finance @ Auto1 Group
“During a major company transition, Steffi’s coaching helped unlock new skills and reshape how we interacted as a team. While methodically unraveling the potential of each team member, she also challenged me to push my own leadership boundaries in a very supportive manner. Her coaching style is grounded in both empathy and structure, and she played a vital role in our transformation journey."
Cristina Lucut, Lead Architect & Interior Design @ Setting HQ
“The atmosphere and energy were incredible and the organization was amazing!”
Tanja Riegger, Key Account Marketing Senior Specialist EMEA @ On Running
"Working with Steffi is always excellent - her empathy, structure, and customer-centric mindset inspire trust and lasting impact. Across multiple transformation projects, her tailored leadership advisory consistently delivered real results. I’ve seen first-hand how her customized programs and strategic clarity unlock engagement and alignment - not just for senior leaders, but entire teams."
Christoph Haupenthal, Managing Director @ Expacon
“I loved the fact that so many of the elements were brought together by the attendees of the event, and yet it looked so perfectly curated as if a professional event organizer took care of it - Steffi unlocked true co-creation magic!”
Costanza Carissimo, Investment Director @ Cathay Innovation
“Steffi helped me develop a clear leadership vision and the confidence to drive meaningful change within my company at a crucial moment. She has a real gift for asking the right questions at exactly the right time - cutting through the noise and helping me focus on what truly matters as a founder. With her executive coaching support, we closed €85k in MRR within just five months. I especially loved our creative whiteboard strategy sessions as they brought clarity, direction, and fresh momentum to my leadership.”
Jonathan Teh, CEO & Founder @ Setting HQ
“Steffi brought together so many interesting and diverse people in one spot! I loved how she paired professional facilitation with fun group icebreakers.”
Astrid Ebner, Senior People & Culture Manager @ Ampeers Energy
“Steffi has the unique ability to bring people together and combines it with impressive drive and passion. Not only was her support invaluable as a personal coach, but she also just gets shit done. It has been an immense pleasure – and a teaching experience – to work with her.”
Felix Bauer, Founder @ DoNoHarm
“Definitely one of the most memorable experiences of the year. Can't wait for the next one!”
Alvaro Caro Rincon, Senior Manager Structured Finance @ Auto1 Group
“During a major company transition, Steffi’s coaching helped unlock new skills and reshape how we interacted as a team. While methodically unraveling the potential of each team member, she also challenged me to push my own leadership boundaries in a very supportive manner. Her coaching style is grounded in both empathy and structure, and she played a vital role in our transformation journey."
Cristina Lucut, Lead Architect & Interior Design @ Setting HQ
“The atmosphere and energy were incredible and the organization was amazing!”
Tanja Riegger, Key Account Marketing Senior Specialist EMEA @ On Running
"Working with Steffi is always excellent - her empathy, structure, and customer-centric mindset inspire trust and lasting impact. Across multiple transformation projects, her tailored leadership advisory consistently delivered real results. I’ve seen first-hand how her customized programs and strategic clarity unlock engagement and alignment - not just for senior leaders, but entire teams."
Christoph Haupenthal, Managing Director @ Expacon
“I loved the fact that so many of the elements were brought together by the attendees of the event, and yet it looked so perfectly curated as if a professional event organizer took care of it - Steffi unlocked true co-creation magic!”
Costanza Carissimo, Investment Director @ Cathay Innovation
“Steffi helped me develop a clear leadership vision and the confidence to drive meaningful change within my company at a crucial moment. She has a real gift for asking the right questions at exactly the right time - cutting through the noise and helping me focus on what truly matters as a founder. With her executive coaching support, we closed €85k in MRR within just five months. I especially loved our creative whiteboard strategy sessions as they brought clarity, direction, and fresh momentum to my leadership.”
Jonathan Teh, CEO & Founder @ Setting HQ
“Steffi brought together so many interesting and diverse people in one spot! I loved how she paired professional facilitation with fun group icebreakers.”
Astrid Ebner, Senior People & Culture Manager @ Ampeers Energy
“Steffi has the unique ability to bring people together and combines it with impressive drive and passion. Not only was her support invaluable as a personal coach, but she also just gets shit done. It has been an immense pleasure – and a teaching experience – to work with her.”
Felix Bauer, Founder @ DoNoHarm
“Definitely one of the most memorable experiences of the year. Can't wait for the next one!”
Alvaro Caro Rincon, Senior Manager Structured Finance @ Auto1 Group
“During a major company transition, Steffi’s coaching helped unlock new skills and reshape how we interacted as a team. While methodically unraveling the potential of each team member, she also challenged me to push my own leadership boundaries in a very supportive manner. Her coaching style is grounded in both empathy and structure, and she played a vital role in our transformation journey."
Cristina Lucut, Lead Architect & Interior Design @ Setting HQ
“The atmosphere and energy were incredible and the organization was amazing!”
Tanja Riegger, Key Account Marketing Senior Specialist EMEA @ On Running
"Working with Steffi is always excellent - her empathy, structure, and customer-centric mindset inspire trust and lasting impact. Across multiple transformation projects, her tailored leadership advisory consistently delivered real results. I’ve seen first-hand how her customized programs and strategic clarity unlock engagement and alignment - not just for senior leaders, but entire teams."
Christoph Haupenthal, Managing Director @ Expacon
“I loved the fact that so many of the elements were brought together by the attendees of the event, and yet it looked so perfectly curated as if a professional event organizer took care of it - Steffi unlocked true co-creation magic!”
Costanza Carissimo, Investment Director @ Cathay Innovation
The journey to collaborate
A simple 4-step process to creating transformative experiences with lasting impact.
01
Get in Touch
Directly book a call to connect.
02
Discovery Call
In a 30-minute conversation, we’ll explore your goals, needs, and whether I’m the right partner for your vision.
03
Tailored Offer
If we both feel it’s a fit, I’ll craft a personalized, non-binding offer that reflects your unique context and aspirations.
04
Co-Create the Experience
This is where the magic happens. Together, we bring the collaboration to life – from concept to execution – with structure, creativity, and impact.
FOR BUSINESS LEADERS
FAQs
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WHY ME
Humen-centered leadership
ENTREPRENEURIAL LEADERSHIP
When serving as fractional CxO for 3 tech start-ups closing € 85k MRR in 5 months, increasing runway from 2.5 to 10 months, and reaching >1M active users, I developed self-regulation mechanisms to support me with the pressure and stress of scaling a business.
ADVENTURE & PLAY
What sets me apart is the way I leverage bold curiosity and play for strategic leadership alignment – not for distraction, but to spark creativity, build trust and open new perspectives.
TRANSFORMATION
I’ve supported >10.000 business leaders through >15 large-scale organizational transformations and know what it means to perform at a high level – and what it costs when we disconnect from ourselves in the process.
Interim Transformation Management & Executive Coaching
Partnering with leaders and teams to transform organizations from the inside out — building clarity, alignment and momentum.
for BUSINESS LEADERS
Navigating pivotal moments
I partner with entrepreneurs, senior leaders, and leadership teams during periods of change and growth.
My work brings leaders together to create clarity, trust, and shared direction. Across 1:1 coaching, leadership team work, and strategic transformation programs, I help leaders move forward with coherence — without losing themselves or the people around them in the process.
This is for leaders who value the quality of alignment as much as the strategy itself.
The fire&soul formula
Transform from the Inside Out
Strategic Direction – align vision, strategy, and goals.
Leadership Psychology – uncover relational intelligence, mindset and culture.
Curated Experiences – gain aligned action, buy-in and accountability.
„Strategy sets direction. Alignment makes transformation possible.“
STEFFI GRANACHER
WITH FIRE & SOUL
NAVIGATING THE ERA OF ALGORITHMS AND AI
Orchestrating the human system
In a world of rapid digital adoption, the biggest challenge is not technology — it’s creating alignment and trust that allow change to unfold within the organization.
While AI accelerates decisions, it cannot replace emotional intelligence or human connection. Human-centered strategies sustain clarity, cohesion, and performance in uncertainty.
STEFFI GRANACHER
“You cannot force transformation.
You can only create the conditions for it to unfold.”
LET’S STEP OUT
The leadership
challenges my clients face
I’m collaborating with change makers who are:
Struggling to reduce leadership misalignment in high-stakes transitions
Feeling stuck in reactive loops, complexity, or team dysfunction
Overdelivering at the expense of their own health and power
Being stressed & emotionally overwhelmed by constant demands
Pretending & hiding behind roles that no longer feel aligned
„70 % of strategic initiatives fail because leadership teams are mis-aligned”
MCKINSEY & COMPANY (2024)
AUTHENTIC LEADERSHIP
Transform how you lead – by becoming more you.
Clarity
Cut through complexity and emotional overwhelm to define clear priorities and achieve strategic clarity. Create mental space to lead with greater focus and ease to make decisions faster.
Confidence
Gain awareness over unconscious patterns and layers of conditioning to unlock emotional resilience. Lead with presence and confidence to drive meaningful impact across your teams.
Direction
Transform reactive habits into intentional leadership by shifting from survival mode into visionary leadership. Learn to self-resource and cultivate a culture of transparency and ownership, where aligned action and accountability naturally flow.
How to work
with me
Executive Coaching for Business Leaders & Entepreneurs
I partner with leaders and founders who want to build clarity, resilience, and emotional mastery at a personal level. Through 1on1 coaching, I guide you in revealing blind spots, shifting habits, and strengthening self-trust, so you can lead with greater presence and strategic focus.
Together, we focus on developing resilience and inner stability, setting healthy professional boundaries, and cultivating a grounded, authentic leadership style.
Curated Leadership Experiences
Step away from daily routines and into a space designed for reflection, connection, and realignment. While most leadership development focuses on skills or mindset, these curated experiences are tailored to identity, relational dynamics, and internal coherence — the levels where leadership truly breaks or holds.
Whether hosted in Zürich or across Europe, each experience blends strategic clarity with emotional intelligence, creating the conditions for trust, alignment, and meaningful dialogue to emerge naturally.
Interim Management & Strategic Advisory
I step in as a Fractional Chief Transformation Officer to support leadership teams during pivotal moments — post-merger integration, restructuring, or rapid growth. Together, we co-create programs that align leadership, strengthen trust, and create the conditions for transformation to land and scale.
My focus is on simplifying complexity and fostering alignment, so strategy, people, and process move forward in coherence — without force, but with clear impact.
inside real PROJECT success
Projects & Case Studies
From Strategy to Impact: 4x faster decisions and 60% more engaged leaders in the medical technology industry
Partnered with Chief Communication Officer and CHRO; conducted board workshops; developed tailored leadership program for C-level minus 1 and 2 levels; designed and launched 2-day leadership summit; conceptualized target-group specific communication strategy; created and implemented 20 tailored culture change initiatives and monitored change adoption progress; created and executed 8 launch events at global sites.
Key results:
Increased decision speed by 4x
Increased leadership engagement by 60%
Organizational Transformation Strategy x Leadership Program
M&A Strategy in Action: 1M+ active users gained for a podcast scale-up
Collaborated with CHRO and mentored M&A Integration Lead; hosted workshop to co-create tailored post-merger integration playbook; advised and sparred 4 ongoing post-merger integrations.
Key result:
Reached >1M active users across EuropePost-Merger Integration Strategy
From Chaos to Clarity: A new company vision and 4x extended runway for a Commercial Real Estate Tech Start-Up
Partnered with CEO founder to re-define company vision and prioritization mechanisms; developed target organizational design; conducted sales transformation optimizing structure, processes, roles & responsibilities; refined team rituals, meeting culture and communication mechanisms; organized team workshops
Key result:
Closed € 85k in MRR extending runway from 2.5 to 10 monthsOrganizational Transformation Strategy
From Integration to Impact: Leading cross-cultural operating model transformation to drive 5G innovation in the technology sector
Collaborated with CHRO in conducting target operating model redesign; created change management strategy; set up and implemented change roadmap and communication plan (100 day plan); organized townhalls and workshops; triumphed retention risk.
The challenge:
Uniting two fundamentally different cultures. On one side, a traditional, family-owned midsize company with deep-rooted values and hierarchical structures; on the other, a fast-scaling tech-driven enterprise defined by innovation and global ambition - all while ensuring business continuity and employee retention through a critical operating model transformation.Post-Merger Integration Strategy
From Merger to Momentum: Talent strategy that drives retention and performance for a joint venture in the automotive industry
Led com & change workstreams partnering with CHRO; developed tailored talent development program incl. performance mgmt across 7 countries; drafted new organisation, role descriptions and career paths; adjusted compensation and benefit schemes; accompanied implementation.
Key results:
Retention strategy
Talent development program
Post-Merger Integration Strategy x Talent Program
Transforming compliance into a culture of integrity with 18 initiatives, 300 policies, and 1 global Standard
Partnered with Chief Compliance Officer advising regulatory-enforced operating model transformation in the automotive industry; designed change management framework and rolled-out 18 initiatives across 21 countries; turned policies into global training program and monitored change adoption to foster trust and ethical awareness among employees.
Key results:
Established robust anti-fraud and environmental compliance systems (Training program)
Enacted 300 new or revised policies
Launched global whistle-blower program supporting 19 languages
Organizational Transformation Strategy
From Insolvency to Acquisition: Guiding tech leadership through strategic separation and 95% retention success
Identified key separation hotspots and provided strategic recommendations with regards to the going-forward integration in the technology industry; developed separation guiding principles and Day-1 operating model; supported CEO in identifying key employees; developed and implemented employee retention
Key results:
Achieved 95% of key employee retention
Hotspot Matrix
Employee retention strategy
Separation Assessment as part of a Carve-out
From Strategy to Impact: 4x faster decisions and 60% more engaged leaders in the medical technology industry
Partnered with Chief Communication Officer and CHRO; conducted board workshops; developed tailored leadership program for C-level minus 1 and 2 levels; designed and launched 2-day leadership summit; conceptualized target-group specific communication strategy; created and implemented 20 tailored culture change initiatives and monitored change adoption progress; created and executed 8 launch events at global sites.
Key results:
Increased decision speed by 4x
Increased leadership engagement by 60%
Organizational Transformation Strategy x Leadership Program
M&A Strategy in Action: 1M+ active users gained for a podcast scale-up
Collaborated with CHRO and mentored M&A Integration Lead; hosted workshop to co-create tailored post-merger integration playbook; advised and sparred 4 ongoing post-merger integrations.
Key result:
Reached >1M active users across EuropePost-Merger Integration Strategy
From Chaos to Clarity: A new company vision and 4x extended runway for a Commercial Real Estate Tech Start-Up
Partnered with CEO founder to re-define company vision and prioritization mechanisms; developed target organizational design; conducted sales transformation optimizing structure, processes, roles & responsibilities; refined team rituals, meeting culture and communication mechanisms; organized team workshops
Key result:
Closed € 85k in MRR extending runway from 2.5 to 10 monthsOrganizational Transformation Strategy
From Integration to Impact: Leading cross-cultural operating model transformation to drive 5G innovation in the technology sector
Collaborated with CHRO in conducting target operating model redesign; created change management strategy; set up and implemented change roadmap and communication plan (100 day plan); organized townhalls and workshops; triumphed retention risk.
The challenge:
Uniting two fundamentally different cultures. On one side, a traditional, family-owned midsize company with deep-rooted values and hierarchical structures; on the other, a fast-scaling tech-driven enterprise defined by innovation and global ambition - all while ensuring business continuity and employee retention through a critical operating model transformation.Post-Merger Integration Strategy
From Merger to Momentum: Talent strategy that drives retention and performance for a joint venture in the automotive industry
Led com & change workstreams partnering with CHRO; developed tailored talent development program incl. performance mgmt across 7 countries; drafted new organisation, role descriptions and career paths; adjusted compensation and benefit schemes; accompanied implementation.
Key results:
Retention strategy
Talent development program
Post-Merger Integration Strategy x Talent Program
Transforming compliance into a culture of integrity with 18 initiatives, 300 policies, and 1 global Standard
Partnered with Chief Compliance Officer advising regulatory-enforced operating model transformation in the automotive industry; designed change management framework and rolled-out 18 initiatives across 21 countries; turned policies into global training program and monitored change adoption to foster trust and ethical awareness among employees.
Key results:
Established robust anti-fraud and environmental compliance systems (Training program)
Enacted 300 new or revised policies
Launched global whistle-blower program supporting 19 languages
Organizational Transformation Strategy
From Insolvency to Acquisition: Guiding tech leadership through strategic separation and 95% retention success
Identified key separation hotspots and provided strategic recommendations with regards to the going-forward integration in the technology industry; developed separation guiding principles and Day-1 operating model; supported CEO in identifying key employees; developed and implemented employee retention
Key results:
Achieved 95% of key employee retention
Hotspot Matrix
Employee retention strategy
Separation Assessment as part of a Carve-out
From Strategy to Impact: 4x faster decisions and 60% more engaged leaders in the medical technology industry
Partnered with Chief Communication Officer and CHRO; conducted board workshops; developed tailored leadership program for C-level minus 1 and 2 levels; designed and launched 2-day leadership summit; conceptualized target-group specific communication strategy; created and implemented 20 tailored culture change initiatives and monitored change adoption progress; created and executed 8 launch events at global sites.
Key results:
Increased decision speed by 4x
Increased leadership engagement by 60%
Organizational Transformation Strategy x Leadership Program
M&A Strategy in Action: 1M+ active users gained for a podcast scale-up
Collaborated with CHRO and mentored M&A Integration Lead; hosted workshop to co-create tailored post-merger integration playbook; advised and sparred 4 ongoing post-merger integrations.
Key result:
Reached >1M active users across EuropePost-Merger Integration Strategy
From Chaos to Clarity: A new company vision and 4x extended runway for a Commercial Real Estate Tech Start-Up
Partnered with CEO founder to re-define company vision and prioritization mechanisms; developed target organizational design; conducted sales transformation optimizing structure, processes, roles & responsibilities; refined team rituals, meeting culture and communication mechanisms; organized team workshops
Key result:
Closed € 85k in MRR extending runway from 2.5 to 10 monthsOrganizational Transformation Strategy
From Integration to Impact: Leading cross-cultural operating model transformation to drive 5G innovation in the technology sector
Collaborated with CHRO in conducting target operating model redesign; created change management strategy; set up and implemented change roadmap and communication plan (100 day plan); organized townhalls and workshops; triumphed retention risk.
The challenge:
Uniting two fundamentally different cultures. On one side, a traditional, family-owned midsize company with deep-rooted values and hierarchical structures; on the other, a fast-scaling tech-driven enterprise defined by innovation and global ambition - all while ensuring business continuity and employee retention through a critical operating model transformation.Post-Merger Integration Strategy
From Merger to Momentum: Talent strategy that drives retention and performance for a joint venture in the automotive industry
Led com & change workstreams partnering with CHRO; developed tailored talent development program incl. performance mgmt across 7 countries; drafted new organisation, role descriptions and career paths; adjusted compensation and benefit schemes; accompanied implementation.
Key results:
Retention strategy
Talent development program
Post-Merger Integration Strategy x Talent Program
Transforming compliance into a culture of integrity with 18 initiatives, 300 policies, and 1 global Standard
Partnered with Chief Compliance Officer advising regulatory-enforced operating model transformation in the automotive industry; designed change management framework and rolled-out 18 initiatives across 21 countries; turned policies into global training program and monitored change adoption to foster trust and ethical awareness among employees.
Key results:
Established robust anti-fraud and environmental compliance systems (Training program)
Enacted 300 new or revised policies
Launched global whistle-blower program supporting 19 languages
Organizational Transformation Strategy
From Insolvency to Acquisition: Guiding tech leadership through strategic separation and 95% retention success
Identified key separation hotspots and provided strategic recommendations with regards to the going-forward integration in the technology industry; developed separation guiding principles and Day-1 operating model; supported CEO in identifying key employees; developed and implemented employee retention
Key results:
Achieved 95% of key employee retention
Hotspot Matrix
Employee retention strategy
Separation Assessment as part of a Carve-out
From Strategy to Impact: 4x faster decisions and 60% more engaged leaders in the medical technology industry
Partnered with Chief Communication Officer and CHRO; conducted board workshops; developed tailored leadership program for C-level minus 1 and 2 levels; designed and launched 2-day leadership summit; conceptualized target-group specific communication strategy; created and implemented 20 tailored culture change initiatives and monitored change adoption progress; created and executed 8 launch events at global sites.
Key results:
Increased decision speed by 4x
Increased leadership engagement by 60%
Organizational Transformation Strategy x Leadership Program
M&A Strategy in Action: 1M+ active users gained for a podcast scale-up
Collaborated with CHRO and mentored M&A Integration Lead; hosted workshop to co-create tailored post-merger integration playbook; advised and sparred 4 ongoing post-merger integrations.
Key result:
Reached >1M active users across EuropePost-Merger Integration Strategy
From Chaos to Clarity: A new company vision and 4x extended runway for a Commercial Real Estate Tech Start-Up
Partnered with CEO founder to re-define company vision and prioritization mechanisms; developed target organizational design; conducted sales transformation optimizing structure, processes, roles & responsibilities; refined team rituals, meeting culture and communication mechanisms; organized team workshops
Key result:
Closed € 85k in MRR extending runway from 2.5 to 10 monthsOrganizational Transformation Strategy
From Integration to Impact: Leading cross-cultural operating model transformation to drive 5G innovation in the technology sector
Collaborated with CHRO in conducting target operating model redesign; created change management strategy; set up and implemented change roadmap and communication plan (100 day plan); organized townhalls and workshops; triumphed retention risk.
The challenge:
Uniting two fundamentally different cultures. On one side, a traditional, family-owned midsize company with deep-rooted values and hierarchical structures; on the other, a fast-scaling tech-driven enterprise defined by innovation and global ambition - all while ensuring business continuity and employee retention through a critical operating model transformation.Post-Merger Integration Strategy
From Merger to Momentum: Talent strategy that drives retention and performance for a joint venture in the automotive industry
Led com & change workstreams partnering with CHRO; developed tailored talent development program incl. performance mgmt across 7 countries; drafted new organisation, role descriptions and career paths; adjusted compensation and benefit schemes; accompanied implementation.
Key results:
Retention strategy
Talent development program
Post-Merger Integration Strategy x Talent Program
Transforming compliance into a culture of integrity with 18 initiatives, 300 policies, and 1 global Standard
Partnered with Chief Compliance Officer advising regulatory-enforced operating model transformation in the automotive industry; designed change management framework and rolled-out 18 initiatives across 21 countries; turned policies into global training program and monitored change adoption to foster trust and ethical awareness among employees.
Key results:
Established robust anti-fraud and environmental compliance systems (Training program)
Enacted 300 new or revised policies
Launched global whistle-blower program supporting 19 languages
Organizational Transformation Strategy
From Insolvency to Acquisition: Guiding tech leadership through strategic separation and 95% retention success
Identified key separation hotspots and provided strategic recommendations with regards to the going-forward integration in the technology industry; developed separation guiding principles and Day-1 operating model; supported CEO in identifying key employees; developed and implemented employee retention
Key results:
Achieved 95% of key employee retention
Hotspot Matrix
Employee retention strategy
Separation Assessment as part of a Carve-out
STEFFI GRANACHER
„This is not about becoming someone. It is about remembering who you are.“
THE FIRE & SOUL BEHIND
Hi, I’m Steffi – Interim Transformation Manager and Executive Coach.
Over the past 13 years, I’ve worked with senior leaders and C-level executives at moments that matter — when direction shifts, pressure rises and the path forward isn’t obvious.
These moments often sit around transformation — post-merger integration, strategic realignment, or organizational change — where clarity, trust, and alignment determine whether strategy turns into tangible results.
I work best where there is history — and a need for a new future.
My work focuses on amplifying what already works while shifting outdated structures and ways of thinking into aligned action. I do this by leveraging my superpower: Navigating complex stakeholder landscapes.
I partner with leaders who have outgrown how they lead — supporting a return to authentic authority in complex environments.
I am convinced that we hold the answers to our questions within, that's why I focus on creating supportive conditions to access them.
My background across consulting, venture capital, and board roles in tech scale-ups allows me to bridge structure with an entrepreneurial mindset and strategy with hands-on execution.
I partner with leaders who take ownership and are willing to make consequential decisions — helping people, teams, and organizations move forward, together.
ENTREPRENEURIAL LEADERSHIP
As a Fractional Chief Transformation Officer, I’ve helped 3 tech start-ups close €85K in MRR in 5 months, extend their runway from 2.5 to 10 months, and grow past 1M+ active users — while navigating uncertainty and pressure with emotional regulation and self-awareness.
WHY ME
Humen-centered Leadership
ADVENTURE & PLAY IN LEADERSHIP
What makes my work different: I bring bold curiosity, movement, and play into strategic advisory and leadership development — not as distraction, but to spark creative thinking, build trust, and open new leadership perspectives.
STRATEGIC TRANSFORMATION EXPERTISE
I’ve supported 10,000+ leaders across 15+ large-scale transformations, helping reduce leadership misalignment, enable culture change, and create impact that lasts.
Testimonials
“Steffi helped me develop a clear leadership vision and the confidence to drive meaningful change within my company at a crucial moment. She has a real gift for asking the right questions at exactly the right time - cutting through the noise and helping me focus on what truly matters as a founder. With her executive coaching support, we closed €85k in MRR within just five months. I especially loved our creative whiteboard strategy sessions as they brought clarity, direction, and fresh momentum to my leadership.”
Jonathan Teh, CEO & Founder @ Setting HQ
“Steffi brought together so many interesting and diverse people in one spot! I loved how she paired professional facilitation with fun group icebreakers.”
Astrid Ebner, Senior People & Culture Manager @ Ampeers Energy
“Steffi has the unique ability to bring people together and combines it with impressive drive and passion. Not only was her support invaluable as a personal coach, but she also just gets shit done. It has been an immense pleasure – and a teaching experience – to work with her.”
Felix Bauer, Founder @ DoNoHarm
“Definitely one of the most memorable experiences of the year. Can't wait for the next one!”
Alvaro Caro Rincon, Senior Manager Structured Finance @ Auto1 Group
“During a major company transition, Steffi’s coaching helped unlock new skills and reshape how we interacted as a team. While methodically unraveling the potential of each team member, she also challenged me to push my own leadership boundaries in a very supportive manner. Her coaching style is grounded in both empathy and structure, and she played a vital role in our transformation journey."
Cristina Lucut, Lead Architect & Interior Design @ Setting HQ
“The atmosphere and energy were incredible and the organization was amazing!”
Tanja Riegger, Key Account Marketing Senior Specialist EMEA @ On Running
"Working with Steffi is always excellent - her empathy, structure, and customer-centric mindset inspire trust and lasting impact. Across multiple transformation projects, her tailored leadership advisory consistently delivered real results. I’ve seen first-hand how her customized programs and strategic clarity unlock engagement and alignment - not just for senior leaders, but entire teams."
Christoph Haupenthal, Managing Director @ Expacon
“I loved the fact that so many of the elements were brought together by the attendees of the event, and yet it looked so perfectly curated as if a professional event organizer took care of it - Steffi unlocked true co-creation magic!”
Costanza Carissimo, Investment Director @ Cathay Innovation
“Steffi helped me develop a clear leadership vision and the confidence to drive meaningful change within my company at a crucial moment. She has a real gift for asking the right questions at exactly the right time - cutting through the noise and helping me focus on what truly matters as a founder. With her executive coaching support, we closed €85k in MRR within just five months. I especially loved our creative whiteboard strategy sessions as they brought clarity, direction, and fresh momentum to my leadership.”
Jonathan Teh, CEO & Founder @ Setting HQ
“Steffi brought together so many interesting and diverse people in one spot! I loved how she paired professional facilitation with fun group icebreakers.”
Astrid Ebner, Senior People & Culture Manager @ Ampeers Energy
“Steffi has the unique ability to bring people together and combines it with impressive drive and passion. Not only was her support invaluable as a personal coach, but she also just gets shit done. It has been an immense pleasure – and a teaching experience – to work with her.”
Felix Bauer, Founder @ DoNoHarm
“Definitely one of the most memorable experiences of the year. Can't wait for the next one!”
Alvaro Caro Rincon, Senior Manager Structured Finance @ Auto1 Group
“During a major company transition, Steffi’s coaching helped unlock new skills and reshape how we interacted as a team. While methodically unraveling the potential of each team member, she also challenged me to push my own leadership boundaries in a very supportive manner. Her coaching style is grounded in both empathy and structure, and she played a vital role in our transformation journey."
Cristina Lucut, Lead Architect & Interior Design @ Setting HQ
“The atmosphere and energy were incredible and the organization was amazing!”
Tanja Riegger, Key Account Marketing Senior Specialist EMEA @ On Running
"Working with Steffi is always excellent - her empathy, structure, and customer-centric mindset inspire trust and lasting impact. Across multiple transformation projects, her tailored leadership advisory consistently delivered real results. I’ve seen first-hand how her customized programs and strategic clarity unlock engagement and alignment - not just for senior leaders, but entire teams."
Christoph Haupenthal, Managing Director @ Expacon
“I loved the fact that so many of the elements were brought together by the attendees of the event, and yet it looked so perfectly curated as if a professional event organizer took care of it - Steffi unlocked true co-creation magic!”
Costanza Carissimo, Investment Director @ Cathay Innovation
“Steffi helped me develop a clear leadership vision and the confidence to drive meaningful change within my company at a crucial moment. She has a real gift for asking the right questions at exactly the right time - cutting through the noise and helping me focus on what truly matters as a founder. With her executive coaching support, we closed €85k in MRR within just five months. I especially loved our creative whiteboard strategy sessions as they brought clarity, direction, and fresh momentum to my leadership.”
Jonathan Teh, CEO & Founder @ Setting HQ
“Steffi brought together so many interesting and diverse people in one spot! I loved how she paired professional facilitation with fun group icebreakers.”
Astrid Ebner, Senior People & Culture Manager @ Ampeers Energy
“Steffi has the unique ability to bring people together and combines it with impressive drive and passion. Not only was her support invaluable as a personal coach, but she also just gets shit done. It has been an immense pleasure – and a teaching experience – to work with her.”
Felix Bauer, Founder @ DoNoHarm
“Definitely one of the most memorable experiences of the year. Can't wait for the next one!”
Alvaro Caro Rincon, Senior Manager Structured Finance @ Auto1 Group
“During a major company transition, Steffi’s coaching helped unlock new skills and reshape how we interacted as a team. While methodically unraveling the potential of each team member, she also challenged me to push my own leadership boundaries in a very supportive manner. Her coaching style is grounded in both empathy and structure, and she played a vital role in our transformation journey."
Cristina Lucut, Lead Architect & Interior Design @ Setting HQ
“The atmosphere and energy were incredible and the organization was amazing!”
Tanja Riegger, Key Account Marketing Senior Specialist EMEA @ On Running
"Working with Steffi is always excellent - her empathy, structure, and customer-centric mindset inspire trust and lasting impact. Across multiple transformation projects, her tailored leadership advisory consistently delivered real results. I’ve seen first-hand how her customized programs and strategic clarity unlock engagement and alignment - not just for senior leaders, but entire teams."
Christoph Haupenthal, Managing Director @ Expacon
“I loved the fact that so many of the elements were brought together by the attendees of the event, and yet it looked so perfectly curated as if a professional event organizer took care of it - Steffi unlocked true co-creation magic!”
Costanza Carissimo, Investment Director @ Cathay Innovation
“Steffi helped me develop a clear leadership vision and the confidence to drive meaningful change within my company at a crucial moment. She has a real gift for asking the right questions at exactly the right time - cutting through the noise and helping me focus on what truly matters as a founder. With her executive coaching support, we closed €85k in MRR within just five months. I especially loved our creative whiteboard strategy sessions as they brought clarity, direction, and fresh momentum to my leadership.”
Jonathan Teh, CEO & Founder @ Setting HQ
“Steffi brought together so many interesting and diverse people in one spot! I loved how she paired professional facilitation with fun group icebreakers.”
Astrid Ebner, Senior People & Culture Manager @ Ampeers Energy
“Steffi has the unique ability to bring people together and combines it with impressive drive and passion. Not only was her support invaluable as a personal coach, but she also just gets shit done. It has been an immense pleasure – and a teaching experience – to work with her.”
Felix Bauer, Founder @ DoNoHarm
“Definitely one of the most memorable experiences of the year. Can't wait for the next one!”
Alvaro Caro Rincon, Senior Manager Structured Finance @ Auto1 Group
“During a major company transition, Steffi’s coaching helped unlock new skills and reshape how we interacted as a team. While methodically unraveling the potential of each team member, she also challenged me to push my own leadership boundaries in a very supportive manner. Her coaching style is grounded in both empathy and structure, and she played a vital role in our transformation journey."
Cristina Lucut, Lead Architect & Interior Design @ Setting HQ
“The atmosphere and energy were incredible and the organization was amazing!”
Tanja Riegger, Key Account Marketing Senior Specialist EMEA @ On Running
"Working with Steffi is always excellent - her empathy, structure, and customer-centric mindset inspire trust and lasting impact. Across multiple transformation projects, her tailored leadership advisory consistently delivered real results. I’ve seen first-hand how her customized programs and strategic clarity unlock engagement and alignment - not just for senior leaders, but entire teams."
Christoph Haupenthal, Managing Director @ Expacon
“I loved the fact that so many of the elements were brought together by the attendees of the event, and yet it looked so perfectly curated as if a professional event organizer took care of it - Steffi unlocked true co-creation magic!”
Costanza Carissimo, Investment Director @ Cathay Innovation
The journey to collaborate
A simple 4-step process to creating transformative experiences with lasting impact.
01
Get in Touch
Directly book a call to connect.
02
Discovery Call
In a 30-minute conversation, we’ll explore your goals, needs, and whether I’m the right partner for your vision.
03
Tailored Offer
If we both feel it’s a fit, I’ll craft a personalized, non-binding offer that reflects your unique context and aspirations.
04
Co-Create the Experience
This is where the magic happens. Together, we bring the collaboration to life – from concept to execution – with structure, creativity, and impact.
FOR BUSINESS LEADERS
FAQs
How do you support companies with leadership development and organizational transformation?
Who do you coach in organizations – founders, executive teams, or emerging leaders?
What leadership and transformation topics do you specialize in?
How do you support entrepreneurs and leaders through 1:1 executive coaching?
Do you offer international leadership retreats?
What is the ROI of executive coaching for companies?
How can I stay up to date about fire & soul community events?
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WHY ME
Humen-centered leadership
ENTREPRENEURIAL LEADERSHIP
As a Fractional Chief Transformation Officer, I’ve helped 3 tech start-ups close €85K in MRR in 5 months, extend their runway from 2.5 to 10 months, and grow past 1M+ active users — while navigating uncertainty and pressure with emotional regulation and self-awareness.
ADVENTURE & PLAY IN LEADERSHIP
What makes my work different: I bring bold curiosity, movement, and play into strategic advisory and leadership development — not as distraction, but to spark creative thinking, build trust, and open new leadership perspectives.
STRATEGIC TRANSFORMATION EXPERTISE
I’ve supported 10,000+ leaders across 15+ large-scale transformations, helping reduce leadership misalignment, enable culture change, and create impact that lasts.
Interim Transformation Management & Executive Coaching
Partnering with leaders and teams to transform organizations from the inside out — building clarity, alignment and momentum.
for BUSINESS LEADERS
Navigating pivotal moments
I partner with entrepreneurs, senior leaders, and leadership teams during periods of change and growth.
My work brings leaders together to create clarity, trust, and shared direction. Across 1:1 coaching, leadership team work, and strategic transformation programs, I help leaders move forward with coherence — without losing themselves or the people around them in the process.
This is for leaders who value the quality of alignment as much as the strategy itself.
The fire&soul formula
Transform from the Inside Out
Strategic Direction – align vision, strategy, and goals.
Leadership Psychology – uncover relational intelligence, mindset and culture.
Curated Experiences – gain aligned action, buy-in and accountability.
„Strategy sets direction. Alignment makes transformation possible.“
STEFFI GRANACHER
WITH FIRE & SOUL
NAVIGATING THE ERA OF ALGORITHMS AND AI
Orchestrating the human system
In a world of rapid digital adoption, the biggest challenge is not technology — it’s creating alignment and trust that allow change to unfold within the organization.
While AI accelerates decisions, it cannot replace emotional intelligence or human connection. Human-centered strategies sustain clarity, cohesion, and performance in uncertainty.
STEFFI GRANACHER
“You cannot force transformation.
You can only create the conditions for it to unfold.”
LET’S STEP OUT
The leadership
challenges my clients face
I’m collaborating with change makers who are:
Struggling to reduce leadership misalignment in high-stakes transitions
Feeling stuck in reactive loops, complexity, or team dysfunction
Overdelivering at the expense of their own health and power
Being stressed & emotionally overwhelmed by constant demands
Pretending & hiding behind roles that no longer feel aligned
„70 % of strategic initiatives fail because leadership teams are mis-aligned”
MCKINSEY & COMPANY (2024)
AUTHENTIC LEADERSHIP
Transform how you lead
– by becoming more you.
Clarity
Cut through complexity and emotional overwhelm to define clear priorities and achieve strategic clarity. Create mental space to lead with greater focus and ease to make decisions faster.
Confidence
Gain awareness over unconscious patterns and layers of conditioning to unlock emotional resilience. Lead with presence and confidence to drive meaningful impact across your teams.
Direction
Transform reactive habits into intentional leadership by shifting from survival mode into visionary leadership. Learn to self-resource and cultivate a culture of transparency and ownership, where aligned action and accountability naturally flow.
How to work
with me
Executive Coaching for Business Leaders & Entepreneurs
I partner with leaders and founders who want to build clarity, resilience, and emotional mastery at a personal level. Through 1on1 coaching, I guide you in revealing blind spots, shifting habits, and strengthening self-trust, so you can lead with greater presence and strategic focus.
Together, we focus on developing resilience and inner stability, setting healthy professional boundaries, and cultivating a grounded, authentic leadership style.
Curated Leadership Experiences
Step away from daily routines and into a space designed for reflection, connection, and realignment. While most leadership development focuses on skills or mindset, these curated experiences are tailored to identity, relational dynamics, and internal coherence — the levels where leadership truly breaks or holds.
Whether hosted in Zürich or across Europe, each experience blends strategic clarity with emotional intelligence, creating the conditions for trust, alignment, and meaningful dialogue to emerge naturally.
Interim Management & Strategic Advisory
I step in as a Fractional Chief Transformation Officer to support leadership teams during pivotal moments — post-merger integration, restructuring, or rapid growth. Together, we co-create programs that align leadership, strengthen trust, and create the conditions for transformation to land and scale.
My focus is on simplifying complexity and fostering alignment, so strategy, people, and process move forward in coherence — without force, but with clear impact.
inside real PROJECT success
Projects & Case Studies
From Strategy to Impact: 4x faster decisions and 60% more engaged leaders in the medical technology industry
Partnered with Chief Communication Officer and CHRO; conducted board workshops; developed tailored leadership program for C-level minus 1 and 2 levels; designed and launched 2-day leadership summit; conceptualized target-group specific communication strategy; created and implemented 20 tailored culture change initiatives and monitored change adoption progress; created and executed 8 launch events at global sites.
Key results:
Increased decision speed by 4x
Increased leadership engagement by 60%
Organizational Transformation Strategy x Leadership Program
M&A Strategy in Action: 1M+ active users gained for a podcast scale-up
Collaborated with CHRO and mentored M&A Integration Lead; hosted workshop to co-create tailored post-merger integration playbook; advised and sparred 4 ongoing post-merger integrations.
Key result:
Reached >1M active users across EuropePost-Merger Integration Strategy
From Chaos to Clarity: A new company vision and 4x extended runway for a Commercial Real Estate Tech Start-Up
Partnered with CEO founder to re-define company vision and prioritization mechanisms; developed target organizational design; conducted sales transformation optimizing structure, processes, roles & responsibilities; refined team rituals, meeting culture and communication mechanisms; organized team workshops
Key result:
Closed € 85k in MRR extending runway from 2.5 to 10 monthsOrganizational Transformation Strategy
From Integration to Impact: Leading cross-cultural operating model transformation to drive 5G innovation in the technology sector
Collaborated with CHRO in conducting target operating model redesign; created change management strategy; set up and implemented change roadmap and communication plan (100 day plan); organized townhalls and workshops; triumphed retention risk.
The challenge:
Uniting two fundamentally different cultures. On one side, a traditional, family-owned midsize company with deep-rooted values and hierarchical structures; on the other, a fast-scaling tech-driven enterprise defined by innovation and global ambition - all while ensuring business continuity and employee retention through a critical operating model transformation.Post-Merger Integration Strategy
From Merger to Momentum: Talent strategy that drives retention and performance for a joint venture in the automotive industry
Led com & change workstreams partnering with CHRO; developed tailored talent development program incl. performance mgmt across 7 countries; drafted new organisation, role descriptions and career paths; adjusted compensation and benefit schemes; accompanied implementation.
Key results:
Retention strategy
Talent development program
Post-Merger Integration Strategy x Talent Program
Transforming compliance into a culture of integrity with 18 initiatives, 300 policies, and 1 global Standard
Partnered with Chief Compliance Officer advising regulatory-enforced operating model transformation in the automotive industry; designed change management framework and rolled-out 18 initiatives across 21 countries; turned policies into global training program and monitored change adoption to foster trust and ethical awareness among employees.
Key results:
Established robust anti-fraud and environmental compliance systems (Training program)
Enacted 300 new or revised policies
Launched global whistle-blower program supporting 19 languages
Organizational Transformation Strategy
From Insolvency to Acquisition: Guiding tech leadership through strategic separation and 95% retention success
Identified key separation hotspots and provided strategic recommendations with regards to the going-forward integration in the technology industry; developed separation guiding principles and Day-1 operating model; supported CEO in identifying key employees; developed and implemented employee retention
Key results:
Achieved 95% of key employee retention
Hotspot Matrix
Employee retention strategy
Separation Assessment as part of a Carve-out
From Strategy to Impact: 4x faster decisions and 60% more engaged leaders in the medical technology industry
Partnered with Chief Communication Officer and CHRO; conducted board workshops; developed tailored leadership program for C-level minus 1 and 2 levels; designed and launched 2-day leadership summit; conceptualized target-group specific communication strategy; created and implemented 20 tailored culture change initiatives and monitored change adoption progress; created and executed 8 launch events at global sites.
Key results:
Increased decision speed by 4x
Increased leadership engagement by 60%
Organizational Transformation Strategy x Leadership Program
M&A Strategy in Action: 1M+ active users gained for a podcast scale-up
Collaborated with CHRO and mentored M&A Integration Lead; hosted workshop to co-create tailored post-merger integration playbook; advised and sparred 4 ongoing post-merger integrations.
Key result:
Reached >1M active users across EuropePost-Merger Integration Strategy
From Chaos to Clarity: A new company vision and 4x extended runway for a Commercial Real Estate Tech Start-Up
Partnered with CEO founder to re-define company vision and prioritization mechanisms; developed target organizational design; conducted sales transformation optimizing structure, processes, roles & responsibilities; refined team rituals, meeting culture and communication mechanisms; organized team workshops
Key result:
Closed € 85k in MRR extending runway from 2.5 to 10 monthsOrganizational Transformation Strategy
From Integration to Impact: Leading cross-cultural operating model transformation to drive 5G innovation in the technology sector
Collaborated with CHRO in conducting target operating model redesign; created change management strategy; set up and implemented change roadmap and communication plan (100 day plan); organized townhalls and workshops; triumphed retention risk.
The challenge:
Uniting two fundamentally different cultures. On one side, a traditional, family-owned midsize company with deep-rooted values and hierarchical structures; on the other, a fast-scaling tech-driven enterprise defined by innovation and global ambition - all while ensuring business continuity and employee retention through a critical operating model transformation.Post-Merger Integration Strategy
From Merger to Momentum: Talent strategy that drives retention and performance for a joint venture in the automotive industry
Led com & change workstreams partnering with CHRO; developed tailored talent development program incl. performance mgmt across 7 countries; drafted new organisation, role descriptions and career paths; adjusted compensation and benefit schemes; accompanied implementation.
Key results:
Retention strategy
Talent development program
Post-Merger Integration Strategy x Talent Program
Transforming compliance into a culture of integrity with 18 initiatives, 300 policies, and 1 global Standard
Partnered with Chief Compliance Officer advising regulatory-enforced operating model transformation in the automotive industry; designed change management framework and rolled-out 18 initiatives across 21 countries; turned policies into global training program and monitored change adoption to foster trust and ethical awareness among employees.
Key results:
Established robust anti-fraud and environmental compliance systems (Training program)
Enacted 300 new or revised policies
Launched global whistle-blower program supporting 19 languages
Organizational Transformation Strategy
From Insolvency to Acquisition: Guiding tech leadership through strategic separation and 95% retention success
Identified key separation hotspots and provided strategic recommendations with regards to the going-forward integration in the technology industry; developed separation guiding principles and Day-1 operating model; supported CEO in identifying key employees; developed and implemented employee retention
Key results:
Achieved 95% of key employee retention
Hotspot Matrix
Employee retention strategy
Separation Assessment as part of a Carve-out
From Strategy to Impact: 4x faster decisions and 60% more engaged leaders in the medical technology industry
Partnered with Chief Communication Officer and CHRO; conducted board workshops; developed tailored leadership program for C-level minus 1 and 2 levels; designed and launched 2-day leadership summit; conceptualized target-group specific communication strategy; created and implemented 20 tailored culture change initiatives and monitored change adoption progress; created and executed 8 launch events at global sites.
Key results:
Increased decision speed by 4x
Increased leadership engagement by 60%
Organizational Transformation Strategy x Leadership Program
M&A Strategy in Action: 1M+ active users gained for a podcast scale-up
Collaborated with CHRO and mentored M&A Integration Lead; hosted workshop to co-create tailored post-merger integration playbook; advised and sparred 4 ongoing post-merger integrations.
Key result:
Reached >1M active users across EuropePost-Merger Integration Strategy
From Chaos to Clarity: A new company vision and 4x extended runway for a Commercial Real Estate Tech Start-Up
Partnered with CEO founder to re-define company vision and prioritization mechanisms; developed target organizational design; conducted sales transformation optimizing structure, processes, roles & responsibilities; refined team rituals, meeting culture and communication mechanisms; organized team workshops
Key result:
Closed € 85k in MRR extending runway from 2.5 to 10 monthsOrganizational Transformation Strategy
From Integration to Impact: Leading cross-cultural operating model transformation to drive 5G innovation in the technology sector
Collaborated with CHRO in conducting target operating model redesign; created change management strategy; set up and implemented change roadmap and communication plan (100 day plan); organized townhalls and workshops; triumphed retention risk.
The challenge:
Uniting two fundamentally different cultures. On one side, a traditional, family-owned midsize company with deep-rooted values and hierarchical structures; on the other, a fast-scaling tech-driven enterprise defined by innovation and global ambition - all while ensuring business continuity and employee retention through a critical operating model transformation.Post-Merger Integration Strategy
From Merger to Momentum: Talent strategy that drives retention and performance for a joint venture in the automotive industry
Led com & change workstreams partnering with CHRO; developed tailored talent development program incl. performance mgmt across 7 countries; drafted new organisation, role descriptions and career paths; adjusted compensation and benefit schemes; accompanied implementation.
Key results:
Retention strategy
Talent development program
Post-Merger Integration Strategy x Talent Program
Transforming compliance into a culture of integrity with 18 initiatives, 300 policies, and 1 global Standard
Partnered with Chief Compliance Officer advising regulatory-enforced operating model transformation in the automotive industry; designed change management framework and rolled-out 18 initiatives across 21 countries; turned policies into global training program and monitored change adoption to foster trust and ethical awareness among employees.
Key results:
Established robust anti-fraud and environmental compliance systems (Training program)
Enacted 300 new or revised policies
Launched global whistle-blower program supporting 19 languages
Organizational Transformation Strategy
From Insolvency to Acquisition: Guiding tech leadership through strategic separation and 95% retention success
Identified key separation hotspots and provided strategic recommendations with regards to the going-forward integration in the technology industry; developed separation guiding principles and Day-1 operating model; supported CEO in identifying key employees; developed and implemented employee retention
Key results:
Achieved 95% of key employee retention
Hotspot Matrix
Employee retention strategy
Separation Assessment as part of a Carve-out
From Strategy to Impact: 4x faster decisions and 60% more engaged leaders in the medical technology industry
Partnered with Chief Communication Officer and CHRO; conducted board workshops; developed tailored leadership program for C-level minus 1 and 2 levels; designed and launched 2-day leadership summit; conceptualized target-group specific communication strategy; created and implemented 20 tailored culture change initiatives and monitored change adoption progress; created and executed 8 launch events at global sites.
Key results:
Increased decision speed by 4x
Increased leadership engagement by 60%
Organizational Transformation Strategy x Leadership Program
M&A Strategy in Action: 1M+ active users gained for a podcast scale-up
Collaborated with CHRO and mentored M&A Integration Lead; hosted workshop to co-create tailored post-merger integration playbook; advised and sparred 4 ongoing post-merger integrations.
Key result:
Reached >1M active users across EuropePost-Merger Integration Strategy
From Chaos to Clarity: A new company vision and 4x extended runway for a Commercial Real Estate Tech Start-Up
Partnered with CEO founder to re-define company vision and prioritization mechanisms; developed target organizational design; conducted sales transformation optimizing structure, processes, roles & responsibilities; refined team rituals, meeting culture and communication mechanisms; organized team workshops
Key result:
Closed € 85k in MRR extending runway from 2.5 to 10 monthsOrganizational Transformation Strategy
From Integration to Impact: Leading cross-cultural operating model transformation to drive 5G innovation in the technology sector
Collaborated with CHRO in conducting target operating model redesign; created change management strategy; set up and implemented change roadmap and communication plan (100 day plan); organized townhalls and workshops; triumphed retention risk.
The challenge:
Uniting two fundamentally different cultures. On one side, a traditional, family-owned midsize company with deep-rooted values and hierarchical structures; on the other, a fast-scaling tech-driven enterprise defined by innovation and global ambition - all while ensuring business continuity and employee retention through a critical operating model transformation.Post-Merger Integration Strategy
From Merger to Momentum: Talent strategy that drives retention and performance for a joint venture in the automotive industry
Led com & change workstreams partnering with CHRO; developed tailored talent development program incl. performance mgmt across 7 countries; drafted new organisation, role descriptions and career paths; adjusted compensation and benefit schemes; accompanied implementation.
Key results:
Retention strategy
Talent development program
Post-Merger Integration Strategy x Talent Program
Transforming compliance into a culture of integrity with 18 initiatives, 300 policies, and 1 global Standard
Partnered with Chief Compliance Officer advising regulatory-enforced operating model transformation in the automotive industry; designed change management framework and rolled-out 18 initiatives across 21 countries; turned policies into global training program and monitored change adoption to foster trust and ethical awareness among employees.
Key results:
Established robust anti-fraud and environmental compliance systems (Training program)
Enacted 300 new or revised policies
Launched global whistle-blower program supporting 19 languages
Organizational Transformation Strategy
From Insolvency to Acquisition: Guiding tech leadership through strategic separation and 95% retention success
Identified key separation hotspots and provided strategic recommendations with regards to the going-forward integration in the technology industry; developed separation guiding principles and Day-1 operating model; supported CEO in identifying key employees; developed and implemented employee retention
Key results:
Achieved 95% of key employee retention
Hotspot Matrix
Employee retention strategy
Separation Assessment as part of a Carve-out
STEFFI GRANACHER
„This is not about becoming someone. It is about remembering who you are.“
THE FIRE & SOUL BEHIND
Hi, I’m Steffi – Interim Transformation Manager and Executive Coach.
Over the past 13 years, I’ve worked with senior leaders and C-level executives at moments that matter — when direction shifts, pressure rises and the path forward isn’t obvious.
These moments often sit around transformation — post-merger integration, strategic realignment, or organizational change — where clarity, trust, and alignment determine whether strategy turns into tangible results.
I work best where there is history — and a need for a new future.
My work focuses on amplifying what already works while shifting outdated structures and ways of thinking into aligned action. I do this by leveraging my superpower: Navigating complex stakeholder landscapes.
I partner with leaders who have outgrown how they lead — supporting a return to authentic authority in complex environments.
I am convinced that we hold the answers to our questions within, that's why I focus on creating supportive conditions to access them.
My background across consulting, venture capital, and board roles in tech scale-ups allows me to bridge structure with an entrepreneurial mindset and strategy with hands-on execution.
I partner with leaders who take ownership and are willing to make consequential decisions — helping people, teams, and organizations move forward, together.
ENTREPRENEURIAL LEADERSHIP
As a Fractional Chief Transformation Officer, I’ve helped 3 tech start-ups close €85K in MRR in 5 months, extend their runway from 2.5 to 10 months, and grow past 1M+ active users — while navigating uncertainty and pressure with emotional regulation and self-awareness.
WHY ME
Humen-centered Leadership
ADVENTURE & PLAY IN LEADERSHIP
What makes my work different: I bring bold curiosity, movement, and play into strategic advisory and leadership development — not as distraction, but to spark creative thinking, build trust, and open new leadership perspectives.
STRATEGIC TRANSFORMATION EXPERTISE
I’ve supported 10,000+ leaders across 15+ large-scale transformations, helping reduce leadership misalignment, enable culture change, and create impact that lasts.
Testimonials
“Steffi helped me develop a clear leadership vision and the confidence to drive meaningful change within my company at a crucial moment. She has a real gift for asking the right questions at exactly the right time - cutting through the noise and helping me focus on what truly matters as a founder. With her executive coaching support, we closed €85k in MRR within just five months. I especially loved our creative whiteboard strategy sessions as they brought clarity, direction, and fresh momentum to my leadership.”
Jonathan Teh, CEO & Founder @ Setting HQ
“Steffi brought together so many interesting and diverse people in one spot! I loved how she paired professional facilitation with fun group icebreakers.”
Astrid Ebner, Senior People & Culture Manager @ Ampeers Energy
“Steffi has the unique ability to bring people together and combines it with impressive drive and passion. Not only was her support invaluable as a personal coach, but she also just gets shit done. It has been an immense pleasure – and a teaching experience – to work with her.”
Felix Bauer, Founder @ DoNoHarm
“Definitely one of the most memorable experiences of the year. Can't wait for the next one!”
Alvaro Caro Rincon, Senior Manager Structured Finance @ Auto1 Group
“During a major company transition, Steffi’s coaching helped unlock new skills and reshape how we interacted as a team. While methodically unraveling the potential of each team member, she also challenged me to push my own leadership boundaries in a very supportive manner. Her coaching style is grounded in both empathy and structure, and she played a vital role in our transformation journey."
Cristina Lucut, Lead Architect & Interior Design @ Setting HQ
“The atmosphere and energy were incredible and the organization was amazing!”
Tanja Riegger, Key Account Marketing Senior Specialist EMEA @ On Running
"Working with Steffi is always excellent - her empathy, structure, and customer-centric mindset inspire trust and lasting impact. Across multiple transformation projects, her tailored leadership advisory consistently delivered real results. I’ve seen first-hand how her customized programs and strategic clarity unlock engagement and alignment - not just for senior leaders, but entire teams."
Christoph Haupenthal, Managing Director @ Expacon
“I loved the fact that so many of the elements were brought together by the attendees of the event, and yet it looked so perfectly curated as if a professional event organizer took care of it - Steffi unlocked true co-creation magic!”
Costanza Carissimo, Investment Director @ Cathay Innovation
“Steffi helped me develop a clear leadership vision and the confidence to drive meaningful change within my company at a crucial moment. She has a real gift for asking the right questions at exactly the right time - cutting through the noise and helping me focus on what truly matters as a founder. With her executive coaching support, we closed €85k in MRR within just five months. I especially loved our creative whiteboard strategy sessions as they brought clarity, direction, and fresh momentum to my leadership.”
Jonathan Teh, CEO & Founder @ Setting HQ
“Steffi brought together so many interesting and diverse people in one spot! I loved how she paired professional facilitation with fun group icebreakers.”
Astrid Ebner, Senior People & Culture Manager @ Ampeers Energy
“Steffi has the unique ability to bring people together and combines it with impressive drive and passion. Not only was her support invaluable as a personal coach, but she also just gets shit done. It has been an immense pleasure – and a teaching experience – to work with her.”
Felix Bauer, Founder @ DoNoHarm
“Definitely one of the most memorable experiences of the year. Can't wait for the next one!”
Alvaro Caro Rincon, Senior Manager Structured Finance @ Auto1 Group
“During a major company transition, Steffi’s coaching helped unlock new skills and reshape how we interacted as a team. While methodically unraveling the potential of each team member, she also challenged me to push my own leadership boundaries in a very supportive manner. Her coaching style is grounded in both empathy and structure, and she played a vital role in our transformation journey."
Cristina Lucut, Lead Architect & Interior Design @ Setting HQ
“The atmosphere and energy were incredible and the organization was amazing!”
Tanja Riegger, Key Account Marketing Senior Specialist EMEA @ On Running
"Working with Steffi is always excellent - her empathy, structure, and customer-centric mindset inspire trust and lasting impact. Across multiple transformation projects, her tailored leadership advisory consistently delivered real results. I’ve seen first-hand how her customized programs and strategic clarity unlock engagement and alignment - not just for senior leaders, but entire teams."
Christoph Haupenthal, Managing Director @ Expacon
“I loved the fact that so many of the elements were brought together by the attendees of the event, and yet it looked so perfectly curated as if a professional event organizer took care of it - Steffi unlocked true co-creation magic!”
Costanza Carissimo, Investment Director @ Cathay Innovation
“Steffi helped me develop a clear leadership vision and the confidence to drive meaningful change within my company at a crucial moment. She has a real gift for asking the right questions at exactly the right time - cutting through the noise and helping me focus on what truly matters as a founder. With her executive coaching support, we closed €85k in MRR within just five months. I especially loved our creative whiteboard strategy sessions as they brought clarity, direction, and fresh momentum to my leadership.”
Jonathan Teh, CEO & Founder @ Setting HQ
“Steffi brought together so many interesting and diverse people in one spot! I loved how she paired professional facilitation with fun group icebreakers.”
Astrid Ebner, Senior People & Culture Manager @ Ampeers Energy
“Steffi has the unique ability to bring people together and combines it with impressive drive and passion. Not only was her support invaluable as a personal coach, but she also just gets shit done. It has been an immense pleasure – and a teaching experience – to work with her.”
Felix Bauer, Founder @ DoNoHarm
“Definitely one of the most memorable experiences of the year. Can't wait for the next one!”
Alvaro Caro Rincon, Senior Manager Structured Finance @ Auto1 Group
“During a major company transition, Steffi’s coaching helped unlock new skills and reshape how we interacted as a team. While methodically unraveling the potential of each team member, she also challenged me to push my own leadership boundaries in a very supportive manner. Her coaching style is grounded in both empathy and structure, and she played a vital role in our transformation journey."
Cristina Lucut, Lead Architect & Interior Design @ Setting HQ
“The atmosphere and energy were incredible and the organization was amazing!”
Tanja Riegger, Key Account Marketing Senior Specialist EMEA @ On Running
"Working with Steffi is always excellent - her empathy, structure, and customer-centric mindset inspire trust and lasting impact. Across multiple transformation projects, her tailored leadership advisory consistently delivered real results. I’ve seen first-hand how her customized programs and strategic clarity unlock engagement and alignment - not just for senior leaders, but entire teams."
Christoph Haupenthal, Managing Director @ Expacon
“I loved the fact that so many of the elements were brought together by the attendees of the event, and yet it looked so perfectly curated as if a professional event organizer took care of it - Steffi unlocked true co-creation magic!”
Costanza Carissimo, Investment Director @ Cathay Innovation
“Steffi helped me develop a clear leadership vision and the confidence to drive meaningful change within my company at a crucial moment. She has a real gift for asking the right questions at exactly the right time - cutting through the noise and helping me focus on what truly matters as a founder. With her executive coaching support, we closed €85k in MRR within just five months. I especially loved our creative whiteboard strategy sessions as they brought clarity, direction, and fresh momentum to my leadership.”
Jonathan Teh, CEO & Founder @ Setting HQ
“Steffi brought together so many interesting and diverse people in one spot! I loved how she paired professional facilitation with fun group icebreakers.”
Astrid Ebner, Senior People & Culture Manager @ Ampeers Energy
“Steffi has the unique ability to bring people together and combines it with impressive drive and passion. Not only was her support invaluable as a personal coach, but she also just gets shit done. It has been an immense pleasure – and a teaching experience – to work with her.”
Felix Bauer, Founder @ DoNoHarm
“Definitely one of the most memorable experiences of the year. Can't wait for the next one!”
Alvaro Caro Rincon, Senior Manager Structured Finance @ Auto1 Group
“During a major company transition, Steffi’s coaching helped unlock new skills and reshape how we interacted as a team. While methodically unraveling the potential of each team member, she also challenged me to push my own leadership boundaries in a very supportive manner. Her coaching style is grounded in both empathy and structure, and she played a vital role in our transformation journey."
Cristina Lucut, Lead Architect & Interior Design @ Setting HQ
“The atmosphere and energy were incredible and the organization was amazing!”
Tanja Riegger, Key Account Marketing Senior Specialist EMEA @ On Running
"Working with Steffi is always excellent - her empathy, structure, and customer-centric mindset inspire trust and lasting impact. Across multiple transformation projects, her tailored leadership advisory consistently delivered real results. I’ve seen first-hand how her customized programs and strategic clarity unlock engagement and alignment - not just for senior leaders, but entire teams."
Christoph Haupenthal, Managing Director @ Expacon
“I loved the fact that so many of the elements were brought together by the attendees of the event, and yet it looked so perfectly curated as if a professional event organizer took care of it - Steffi unlocked true co-creation magic!”
Costanza Carissimo, Investment Director @ Cathay Innovation
The journey to collaborate
A simple 4-step process to creating transformative experiences with lasting impact.
01
Get in Touch
Directly book a call to connect.
02
Discovery Call
In a 30-minute conversation, we’ll explore your goals, needs, and whether I’m the right partner for your vision.
03
Tailored Offer
If we both feel it’s a fit, I’ll craft a personalized, non-binding offer that reflects your unique context and aspirations.
04
Co-Create the Experience
This is where the magic happens. Together, we bring the collaboration to life – from concept to execution – with structure, creativity, and impact.
FOR BUSINESS LEADERS
FAQs
How do you support companies with leadership development and organizational transformation?
Who do you coach in organizations – founders, executive teams, or emerging leaders?
What leadership and transformation topics do you specialize in?
How do you support entrepreneurs and leaders through 1:1 executive coaching?
Do you offer international leadership retreats?
What is the ROI of executive coaching for companies?
How can I stay up to date about fire & soul community events?
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WHY ME
Humen-centered leadership
ENTREPRENEURIAL LEADERSHIP
As a Fractional Chief Transformation Officer, I’ve helped 3 tech start-ups close €85K in MRR in 5 months, extend their runway from 2.5 to 10 months, and grow past 1M+ active users — while navigating uncertainty and pressure with emotional regulation and self-awareness.
ADVENTURE & PLAY IN LEADERSHIP
What makes my work different: I bring bold curiosity, movement, and play into strategic advisory and leadership development — not as distraction, but to spark creative thinking, build trust, and open new leadership perspectives.
STRATEGIC TRANSFORMATION EXPERTISE
I’ve supported 10,000+ leaders across 15+ large-scale transformations, helping reduce leadership misalignment, enable culture change, and create impact that lasts.